Letters: Changing Voters’ Behavior (1 Letter)

To the Editor:

Re "Academic 'Dream Team' Helped Obama's Effort" (Nov. 13): So this 'dream team' composed of psychologists, a behavioral economist and other social scientists decided to put their heads and academic talents together to see if they could help the president get elected to another term. One of them is quoted as saying of the ideas they proposed that "little things can make a difference" in people's behavior.

But we're talking about a presidential election, not getting people to reuse their bath towels at a hotel. It seems to me they've done nothing less than some of the people we've seen at polling places successfully changing people's behavior through physical intimidation. John McGuinness

Chappaqua, N.Y.

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